Commercial Feed+
Introducing Commercial Feed+
A streamlined commercial dataset that deduplicates exposures, expands streaming commercial coverage, and increases visibility across linear and streaming platforms.
A New Era of Planning & Measurement
Commercial Feed+ helps eliminate fragmentation and provides more holistic reporting across linear and streaming. This enhanced dataset unlocks performance and increases accuracy by:
- Incorporating more sources of commercial detections beyond ACR
- Increasing visibility beyond linear to holistically measure advertising impact across CTV
- Providing deduplicated commercial exposure data across linear and streaming platforms
- Delivering a more agile dataset to help improve analysis and operational effectiveness
"Being able to leverage Inscape's Commercial Feed+ solution, which adds streaming sources to an already robust data set, is critical to the MarketCast mission of helping our clients see beyond linear TV in order to measure the impact of advertising effectiveness across CTV streaming services as well."
How It Works
The Results
The Commercial Feed+ expands coverage of streaming commercials from Inscape’s All Commercial feed and provides up to:
Commercial Feed+ allows partners to develop a complete truth set for audience planning and measurement that's easily integrated with first- and third-party data. That means you can build a unified, cross-media view, generating audience insights faster and better.
Contact us today to learn more about Commercial Feed+