Inscape's Political Ad Feed delivers a full scope of TV audience exposures from political campaigns across both linear and streaming in a single source, allowing you to refine ad placement and targeting strategies to maximize effectiveness in the short political cycle. 

This data empowers both national and hyperlocal campaign optimization through expanded visibility in the political category.

A Granular Focus on Voter's Exposures

Pairing Inscape’s +23M opted-in TVs with AdImpact’s political ad library provides an opportunity for you to more frequently optimize campaign tactics to make the most of your ad dollars and meet the demands of this critical timeframe before the election. 

Our newest commercial feed delivers the proof that the market needs to unlock where and when your political campaign was exposed, so there’s no question in delivery or attribution in any market, input, or potential voters view. 

Trusted Products Combined 

You’re getting a distinct political-focused feed with all the valued metrics from our core data product, hours after commercials air.

If you are already a partner of ours, it’s as easy as flipping a switch to enable delivery of the Political Ad Feed in addition to the other Inscape data feeds you utilize.

Pivot Strategy and Conquest Your Audience

This type of incremental coverage enables clients to better understand creative performance, ad delivery across distribution points, and re-allocate budgets to optimize impact on potential voters. 

With this new product, you’ll know if the ad was watched in full, where it was distributed, and where your viewer went next. Providing a comprehensive understanding of your audience and how you might need to adjust your tactics.

Example use cases:

• Analyze reach: Unlocking visibility into insights that inform strategies that are best for your campaign.
• Facilitate holistic measurement: Expanding your data to include both linear and streaming, local and national, solving for fragmentation.
• Utilize insights for planning: Optimizing your ad placement and targeting strategies to maximize effectiveness in the short political cycle.

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